The Effect of SMS Reminders on Health Screening Uptake: A Randomized Experiment in Indonesia


Journal article


with M Marcus, A Reuter, S Vollmer
Journal of Economic Behavior and Organization 2024

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APA   Click to copy
with M Marcus, Reuter, A., & Vollmer, S. The Effect of SMS Reminders on Health Screening Uptake: A Randomized Experiment in Indonesia . Journal of Economic Behavior and Organization 2024.


Chicago/Turabian   Click to copy
M Marcus, with, A Reuter, and S Vollmer. “ The Effect of SMS Reminders on Health Screening Uptake: A Randomized Experiment in Indonesia .” Journal of Economic Behavior and Organization 2024 (n.d.).


MLA   Click to copy
with M Marcus, et al. “ The Effect of SMS Reminders on Health Screening Uptake: A Randomized Experiment in Indonesia .” Journal of Economic Behavior and Organization 2024.


BibTeX   Click to copy

@article{with-a,
  title = {  The Effect of SMS Reminders on Health Screening Uptake: A Randomized Experiment in Indonesia },
  journal = {Journal of Economic Behavior and Organization 2024},
  author = {with M Marcus and Reuter, A and Vollmer, S}
}

 Abstract
As cardiovascular diseases (CVD) become the leading cause of death in low- and middle-income countries (LMICs), this raises new challenges for health systems. Regular screening is a key measure to manage CVD risk, but the uptake of such services remains low. We conducted a randomized controlled trial in Indonesia to assess whether personalized and targeted text messages increase the usage of public screening services for diabetes and hypertension in the at-risk population. Our intervention increased screening uptake by 6.6 percentage points. We show that text messages can be effective in the context of a relatively new disease burden in LMICs, where population responses may still be shaped by low salience and missing screening routines.